AI Visibility, Built for PR and Comms

Understand how you’re represented in LLMs & what’s shaping those answers

Your organisation’s reputation is already being defined by AI.

LLMs are answering questions about your organisation right now. What are they saying — and which sources are shaping those answers?

Lumina AI View helps you understand how your organisation is represented across leading models like ChatGPT, Gemini and Claude — so you can see what’s being said, where it’s coming from, and how it’s shaping perception.

Track it over time. Benchmark against competitors. Know where you stand, and what to do about it.

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Map your AI Reputation

See which sources matter

Track which outlets LLMs cite when discussing your organisation. Understand your source footprint over time and spot when new — or negative — sources appear.

We measure your citation strength and source quality against competitors, so you can clearly see where you have authority and where you have gaps.

Understand your competitive position

Your competitors are cited by Financial Times and Bloomberg. You’re cited by Reddit. Compare where you stand within your industry — and where to focus next. Identify the sources that shape how AI represents you, and where you need to build authority.

Track how your perception is evolving across LLMs

Catch shifts early

AI responses change when new sources appear or past issues resurface. Get alerts when citation patterns shift, before they impact how you’re perceived.

Measure your progress

Track citation trends, source mix and competitive standing over time. Build a baseline, identify patterns and understand where you’re improving — and where to focus next.

Coming next

Curated Media Briefings

Surface the stories that matter most each day with customisable AI briefings and reports tailored to your preferences and leadership priorities.

Pulse Score

Measure your reputation across Direction, Performance, Integrity, and Innovation — using sector specific AI models to highlight narrative strengths or gaps.

Media Insights Agents

Ask questions in plain language, and get fast traceable answers across coverage, story clusters, and insights reports — with direct links back to the underlying sources and metrics.

Signal Detection

Spot emerging risks and opportunities across evolving Stories & Perspectives — highlighting the conversations gaining momentum, so teams can prioritise rapid triage and action.